7 Comments
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Idonije's avatar

I had many “hmmm” moments while reading this newsletter.

It made me further understand the importance of empathy while diagnosing your user’s problem.

Yes, we want to make money but we MUST be willing to dance to rhythm of our customer segment to have a win-win situation.

Thank youuu Adia, you’re really wise🥺

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Afoma Onodingene's avatar

Always love reading your substack 🥰🥰. I wanted to ask how to better use data and feedback forms to segment customers like this accurately. How can we ensure we’re interpreting their behavior correctly and not leaving these set of users behind?

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Blessing Ekpo's avatar

It's always a pleasure reading your newsletters. It's like a class where I learn something new that I never thought of. Thanks so much for this practical knowledge you put together weekly. It's grooming people.

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Blessing's avatar

Beautiful! Making products with care for the consumers not just the bottom line.

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JUSTIN MARK's avatar

Solid! Solid! Solid!

Thank you.

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Efosaaa's avatar

Lovely writing as always.

MTN should read this

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Lumi Mustapha, Esq.'s avatar

❤️ this. Great (nuanced) framing

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